Economy
Kumtel's Digital Ventilator: Can It Be the Perfect Summer Solution?
724FinanceDr. Aslıhan Demir

Kumtel's new digital touchscreen white glass ankaastre set is available for 12.900 TL. The product is claimed to adapt to summer heat, though the real-world performance of such technological solutions remains unproven. As Turkey faces increasing heatwaves, consumer behavior may shift, but the product will need further evidence to gain market share. Kumtel's positioning in the competition will depend on this move. Markets will monitor this development, though the economic impact remains uncertain.